help

Branding and Growing on Instagram by Didier Young

One of the most common questions that I receive via Direct messaging on my Instagram seems to be about social media growth. The subject of growth on the platform has been brought up multiple times in the recent months due to the increasing difficulty to reach a broader audience. With the algorithm set in place, the weird non-chronological feed and the issue of shadow banning when it comes to hashtags, Instagram has become a hard beast to tame. Don’t worry, this isn’t another blog post by a blogger complaining about a decrease in likes or unethical practices in the industry. The focus of this post is about something far more important: branding.

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Influencer Agency: Things to Know Before Joining One by Didier Young

The life of an “influencer” always seems like a dream when you look at their social channel. When you sneak a peek at the behind-the-scenes of a project, you’ll notice numerous pitches, emails and phone calls before a contract is even signed. Once the official paper works are done, the true work begins. The creative part of the job is then followed by further emails to seek the approval of the brands and often, you have to fight for your vision and creative direction of the project. I will admit that paper work has never been my forte and as the amount of contracts started increasing, I decided to look into getting an agency to represent me.

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Blogger life by Didier Young

June 2016. I packed my bags and left for Scandinavia. After nine days in Stockholm and Copenhagen, I had an epiphany, a revelation of shorts. I realized that I was not happy doing what I was doing and that I needed a change. Thus began my career as a full time blogger. Was it everything I thought it would be? Above and beyond. Was it as much of a breeze as everyone thinks it is? Absolutely not.

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