fragrance

A Day in Niagara-on-the-Lake with Atelier Cologne by Didier Young

Back when I was a child, I recall being told that the best wines in the world came from France and Italy. As an adult I realized that, much like Santa Claus, some of the things that I was lead to believe turned out to be erroneous. I discovered Australian wines and the delectable ones from Chile but it is not until I moved to Canada that I’ve had the chance to give the local wines a try. The Niagara-on-the-lake region in Ontario is one of the major locations for wineries in the country and they have stepped up their game and produced some award winning wines throughout the years. Last week, we had the chance to take a small detour to Canada’s wine county courtesy of Atelier Cologne.

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Mont Tremblant and Armani's Acqua Di Gio Absolu by Didier Young

When Giorgio Armani decided to launch his first cologne Acqua Di Gio close to twenty years ago, the designer knew that he was taking a big risk. After all, he was the face of a brand known for its apparel and this first foray into beauty could either become a stepping stone or be a major flop. Luckily for him, Acqua di Gio turned out to be a massive commercial success and it is still the leading men’s fragrance on the market nowadays. To celebrate the launch of Acqua Di Gio Absolu, I was lucky enough to be invited to partake in a sensory experience in Mont Tremblant, Québec.

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Scents to Impress: What to wear at your End-Of-Year Parties by Didier Young

Isn’t it crazy to think that we are already at the beginning of December? I swear that the year started yesterday and we already have to prepare for one of the busiest time of the year: end-of-year party season. That usually means that, like many of us will and SHOULD be doing, I will be polishing my best shoes, dry cleaning my suits and starting to slick back my hair to look as presentable as possible to finish off the year beautifully. We all dress to impress but many people tend to forget the primordial finishing touch to a memorable appearance: an unforgettable scent.

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Le Labo City Exclusives by Didier Young

I will forever think of my dearly beloved mother each time I get a whiff of Coco by Chanel. It was the same scent that her mother used before her, and my own mother would choose to wear the Chanel perfume for special occasions. She had other favourites that she wore on an everyday basis, but Coco by Chanel was so unique, so powerful, elaborate and elegant that it remains the one perfume that reminds me of her without fail. It became her signature scent. 

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A Change of Scent: Transitional perfumes from Parisian Brand Le Labo by Didier Young

I once had a friend who told me that when it comes to investing in key pieces in your wardrobe, you should always start with a wallet and shoes because those would be the first two things that people will judge you on. However there is one thing that is even more important to invest on: fragrance. While a lot of people downplay the power of fragrances, it is usually the first and last thing that they will notice about you when you are in their presence. No matter if you are carrying a Louis Vuitton wallet and wearing a pair of Ferragamo shoes, if you stink then the illusion is broken. 

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Home Scents by Didier Young

Ophtalmoception. Audioception. Gustaoception. Olfacoception. Tactioception. Those are the five senses that are traditionally recognized when one talks about the human nervous system. Each of them comes with its own set of attributes and characteristics and they work together to achieve an all inclusive experience of the environment around us. Scent, along with the sense of hearing, is often the second most used sense we use on the daily. Scents have the power to evoke emotions, memories, desires and repulsions. Each morning, we put on a scent or we try to devoid ourselves of our corporal smell in an attempt to shape the olfactory image we project to society. We often overlook the power of smell and the way it alters the perception of a room but there are multiple ways to create a subtle aromatic environment in our own homes. Today we will talk about three different methods to create such an environment.

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